carla drago

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travis ci
amazon aws-opsworks
nostalgia ti frega
somewhere
brainzzz
digital experience design
pictory
new toyota prius
matt rowe music
in*tandem
telstra experience centre
bigpond viiv movies
reach out central
garden of reminders
act now
reach out
ashes fan cam
mexican wave
next generation network
ngn partners
idol audition bigblog
austar interactive
whatwentdown.tv
boomerang
above the dust level
the vegetable mob
susie is a fish
island style
young lions
all saints
life support
surf safe summer
mission australia
driveaway
olympic glory

idol audition bigblog

image

blogmistress

a telstra promotion for their bigblog and 3G services featuring a series of live blogs conducted from the australian idol auditions.

blogmistress duties included creating blog content - editorial posts, photographs, video clips, MMS uploads - as well as moderating comments by other users.

the campaign, designed to engage the young idol demographic and include them as blog participants, was so successful it spawned the creation of blogs for all telstra sponsored events.

produced by c4.

www.idolmelbourne.bigblog.com.au
www.idolbrisbane.bigblog.com.au
www.idolsydney.bigblog.com.au